Find Your Franchise

Motilal Oswal is one of the oldest stockbroking firms in India. It has a presence across the country with multiple franchises and other partners. To become a Motilal Oswal Franchise, you can opt for any of their business models, which will be discussed in this article.

The article will also help you understand the business model’s eligibility criteria, investment requirements, and revenue-sharing structure.

You will also read about the Motilal Oswal Sub Broker’s pros and cons and a lot of other information.

Motilal Oswal Franchise Business Opportunity - Snapshot

Line of Business

Sub Broker

Unit / Shop Area

200 - 500 Sq. Ft.

Commission% / Revenue Sharing

60% - 85%

Total Investment

Rs.1.3 Lakh - Rs.2 Lakh

ROI Timeframe

3 Month

Motilal Oswal Sub Broker or Franchise Review & Ratings

Revenue Sharing

4.66 / 5

Franchise Fee & Infra Investment

4.60 / 5

Support & Training

4.46 / 5

ROI Timeframe

4.53 / 5

Brand Value

4.50 / 5

Overll Ratings

4.55 / 5

Star Ratings

Motilal Oswal Partner ratings and reviews are pretty good and on the higher side of the spectrum. They scored well in most categories, like market share, partner support, products, services, etc.

It is a brand in the stock broking industry, and it can be a big deal to be associated with it as a partner.

Overview of Motilal Oswal Sub Broker Franchise

Industry

Finance & Money

Line of Business

Sub Broker

Organization Type

Public

Head Office

Mumbai

Founder

Ramdeo Agarwal

Founded In (year)

1987

No. of Franchise Outlets

7500+

Master Franchise Model

Available

Franchise Tenure

Lifetime

Franchise Location

All over India

Business Set-Up Time

1 Month

Franchise Commencement Year

2007

To become a Motilal Oswal Sub broker, you must know the company’s history. Motilal Oswal started its journey in 1987.

It is one of India’s oldest stock broking firms. Ramdeo Agarwal started Motilal Oswal, which has its head office in Mumbai.

The company has franchises across India. It has over 7500 franchises and thousands of other business partners.

They started extending their business through franchises in 2007, after 20 years of incorporation.

However, their franchises are now India’s top franchises, offering one of the most lucrative business partnership opportunities.


Motilal Oswal Franchise Program – Business Models

Motilal Oswal has 6 distinct business models. You can choose one of these 6 as per your business plan.

Business Models Revenue Sharing
Sub Broker 60% – 70%
Channel Partner 75% – 85%
Digi Partner 30%
Remisier 20%
Employee to Entrepreneur 20%
Referral Rs.1000 Amazon Voucher per Client

Motilal Oswal Sub-broker/ Franchise/ Authorised person

The first business model that Motilal Oswal offers is the Motilal Oswal Sub Broker or franchise model.

As per the new SEBI rules, Sub-brokers are known as Authorised persons, so you can call these business models Authorised person business models, too.

Under this model, you must acquire clients for Motilal Oswal and generate revenue for the company through a brokerage.

You will also have to offer all trading services, such as research and advisory, trading services, and services required by the client for trading.

Employee to Entrepreneur

This is the second business model that Motilal Oswal offers.

Under this model, if you are already working as a Motilal Oswal employee or with other broking firms where you have experience acquiring clients who trade actively, then this model is for you.

Motilal Oswal Partner Program

If you want to work independently, then Remisier is your business model. Here, you must identify, pitch, and acquire clients for Motilal Oswal.

However, you do not have to provide research, advisory, or trading services. So you can work from anywhere and anytime.

Motilal Oswal Channel Partner

The Channel Partner model is very similar to the Master Franchise model. This model enjoys all the facilities of Motilal Oswal.

They can join as a Channel Partner and increase their product base to reach more clients and a better and larger clientele.

They get a dedicated dashboard to manage clients, and their clients get all types of advanced tools and apps. The Master franchise is also mentored by top Motilal officials.

Motilal Oswal Digi Partner

This model is very similar to the Partner or Remisier Model. Here, the Digi Partner only needs to take care of client onboarding, and Motilal Oswal takes care of the rest of the services.

Motilal Digi Partner completes the entire process online, whether opening a Demat account or using other services. Office set-up is also not required; Digi Partner can work from home and run the business.

Motilal Oswal Referral Program

In addition to these four business models, Motilal Oswal offers a ‘Refer & Earn’ offer for all clients. Suppose the client refers any of their friends or anyone who opens an account with Motilal Oswal.

In that case, they get either an Amazon voucher of Rs. 1000 or a brokerage reversal of Rs. 1000 within 30 days of referral.

The offer for referral programs keeps changing; however, the basic structure remains the same.

When you refer someone, and the person opens an account with the brokerage house, you get a flat fee through vouchers/ cashback or direct transfer.

Motilal Oswal Franchise Investment & Fees

Sub Broker - Franchise Fee

Rs.1 Lakh - Rs.2 Lakh

Channel Partner - Franchise Fee

Rs.2 Lakh - Rs.3 Lakh

Digi Partner - Franchise Fee

Rs.3,000

Remisier - Franchise Fee

Zero

Employee to Entrepreneur - Franchise Fee

Zero

Referral - Franchise Fee

Zero

Infrastructure Investment

Rs.30,000 - Rs.2 Lakh

The Motilal Oswal Franchise Cost is Rs.1 Lakh for its most famous model, i.e., Sub Brokership. The stockbroker provides multiple business models & each requires separate fees.

If you opt for the Sub-broker or authorised person model, you must invest a minimum of Rs.1 lakh, which can go up to Rs.2 lakh. In addition, there will be infrastructure requirements.

If you join as a Partner or Remisier, no investment is required. For Digi Partner, a minimal amount of Rs.3000 is charged; these charges go to exchange activation.

There is no specific investment requirement for the employee-to-entrepreneur model.

The Channel Partner model is very much like a Master Franchise, where you need to spend Rs.3 Lakh to Rs.5 lakh as a Total Investment, of which Rs.1 Lakh to Rs.2 lakh goes to infra and the rest as Franchise Fees.

The Franchise Fee you will pay for all business models is refundable when you opt out of the respective programs.

Motilal Oswal Sub Broker Commission / Revenue Sharing / Royalty

Sub Broker Commission

60% - 70%

Motilal Oswal Commission

30% - 40%

Channel Partner Commission

75% - 85%

Motilal Oswal Commission

15% - 25%

Digi Partner Commission

30%

Motilal Oswal Commission

70%

Remisier

20%

Motilal Oswal Commission

70%

Employee to Entrepreneur Commission

20%

Motilal Oswal Commission

80%

Referral Commission

Rs.1000 Amazon Voucher per Client

Motilal Oswal Commission

100%

The Motilal Oswal Sub Broker Commission also varies as per the business models. So, you can earn 85% for the Channel Partner model.

As a franchise, you can earn a minimum of 60% of the revenue generated by your clientele and a maximum of 70%. This is one of the highest in the industry.

Then, the Partner or Digi Partner earns up to 30% of the revenue, and the Channel Partners can also earn around 75% to 85% of the revenue the clientele generates.

Then, the Employees to Entrepreneurs & Remisier program earns around 20% of the revenue generated by the clients.

Motilal Oswal Business Partner ROI Details

In Months

2 Month

You can expect to generate profit as Motilal Oswal Franchise Returns from the 4th month in the business.

Given the different investment and revenue sharing structures, the breakeven time varies from partner to partner.

However, on average, Motilal Oswal’s partners start seeing profits in the fourth month after starting the business.


Motilal Oswal Sub Broker Profits & Expenses

Check out how much you can earn monthly with the Motilal Oswal Sub Broker program.

Monthly Revenue
No. of Active Clients 150
Daily Trades per Clients 2
Avg. Volume per Trade 2,00,000
Brokerage per Trade 0.05%
Trading Days in 1 Month 10
Total Brokerage Revenue  3,00,000
Sub Broker’s Share  1,80,000
Monthly Expenses
Office Rent (Co-working Space) 15,000
1 Telecaller Cost 15,000
1 Dealer Cost 20,000
Misc. Expenses 5,000
Total Cost 55,000
Monthly Profit
(Revenue – Expenses) 1,25,000
Profit Margin 42%

Since Motilal Oswal is a full-service broker with only 150 active clients, you can earn more than Rs.1 Lakh in net profit.

If you focus on attracting more active clients, you will definitely make a high profit from this franchise.


Motilal Oswal Partner Profits & Revenue

Know about the profits & revenue that you can earn monthly with the Motilal Oswal Digi Partner Program.

Monthly Revenue
No. of Active Clients 150
Daily Trades per Clients 2
Avg. Volume per Trade 2,00,000
Brokerage per Trade 0.05%
Trading Days in 1 Month 10
Total Brokerage Revenue 3,00,000
Sub Broker’s Share 90,000
Monthly Expenses
1 Telecaller Cost 15,000
Misc. Expenses 5,000
Total Cost 20,000
Monthly Profit
(Revenue – Expenses) 70,000
Profit Margin 23%

Since the revenue sharing is low compared to the subbroker program, your net profit is reduced to Rs.70,000.

So, it is always suggested that once you have more than 100 active clients in the Digi Partner program, you move it to sub-brokership.

It will increase your revenue significantly.


Master Franchise of Motilal Oswal - Information

Franchise Fee

Rs.3 Lakh

Infrastructure Investment

Rs.1 Lakh - Rs.2 Lakh

Commission% / Revenue Sharing

75% - 85%

Motilal Oswal offers a Master Franchise Model called Channel Partner. This model enjoys all types of technical and top-level mentorship from Motilal Oswal.

The model requires a minimum investment of Rs.3 Lakh and goes up to Rs.5 Lakh. Of this, Rs.1 to 2 Lakh goes towards infrastructure investment, and the rest goes towards the refundable franchise fee.

Motilal Master Franchise enjoys up to 85% revenue sharing, which is humongous.

Motilal Oswal Franchise Infrastructure Requirement

Shop / Unit Area

200 - 500 Sq. Ft.

Employee Strength

Minimum 2

Research / Advisory

Compulsory

Trading Terminals Set-up

Compulsory

Telephone Lines

Compulsory

Computer / Internet Connectivity

Compulsory

Airconditioner

Compulsory

CCTV Set-up

Compulsory

The infrastructure requirements for the Motilal Oswal Partner Program are as follows –

  • You need an office space of at least 200 to 1000 square feet. The minimum area would depend on your investment and the city where you are opening the franchise.
  • You need to employ at least 2 people who will take care of office work.
  • Research and advisory services are compulsory for franchises, sub-brokers, and authorised persons. You must offer them to clients.
  • You need to set up trading terminals to help out the clients in their trading.
  • There must be an internet connection and telephone lines running smoothly
  • The office space must be under round-the-clock CCTV surveillance and fully air-conditioned.

Check out Business Opportunities with Similar Brands

Support Provided by Motilal Oswal Partner Program

Service Pricing

Available

Offers

Available

Client Interaction Training

Available

Relationship Manager Support

Available

Back-Office Support

Available

Trading Support

Available

Advisory Support

Available

Marketing Support

Available

Business Management Software

Available

Website Support

Available

Operation Manual

Available

Training Manual

Available

The support you can expect as a Motilal Oswal Sub Broker are as follows –

  • Back office support will help you keep track of all your clients’ trades, revenue generation, and other data and information
  • Trading support will also be provided to help you assist your clients in trading
  • Marketing support is one of the most crucial support that you will get.
  • There will also be advisory support and relationship manager support
  • You will also receive support to build your website
  • There will be client interaction trading and other facilities besides this support.

Franchise of Motilal Oswal - Marketing Support

Unit Interior & Exterior Ads

Available

Local Advertisement

Available

Digital Marketing

Available

Television Advertisement

Available

Prints Advertisement

Available

Events/Seminars

Available

The Motilal Oswal Franchise Program offers marketing support, which includes the following –

  • Television advertisement to reach the locals as well as people across your town/ jurisdiction
  • There will be a local advertisement to promote your business locally
  • Unit interior and exterior ads will be placed to help you attract more clients on the spot
  • There will be events and seminars organized by Motilal Oswal for you to connect with more prospects.
  • Digital marketing and print media advertisement will also be taken care of.

Training provided by Motilal Oswal Sub Brokership

Product Information Training

Provided

Dealers Training

Provided

Service Training

Provided

The training you can expect as Motilal Oswal Sub Broker are –

  • Dealers training
  • Service training
  • Client interaction training and
  • Product information training

All this training will be offered free of cost to all the partners. Product information training will be ongoing.

You will receive product information when the company launches new products and services. This will help you pitch your clients better with new products and services.

Motilal Oswal Authorised Person - Products Offered

Equity Trading

Available

Commodity Trading

Available

Currency Trading

Available

Options

Available

Futures

Available

Mutual Funds

Available

Banking

NA

Insurance

Available

Demat Services

Available

3 in 1 Acount

NA

IPO Services

Available

Stock Recommendations

Available

Robo Advisory

NA

PMS

Available

Exposure or Limit

Available

Mobile App

Available

Web Trading Platform

Available

Trading Terminal

Available

Algo Trading Platform

Available

Basket Trading

Available

The products and services you can offer as a Motilal Oswal Business Partner matter considerably in your business.

Motilal Oswal offers the following products and services, which are pretty exhaustive.

  • Equity trading – Intraday and Delivery
  • Futures and options trading
  • Commodity trading
  • Currency trading
  • Mutual funds
  • Insurance
  • IPOs
  • Trading platforms – Mobile App, Website, Trading Terminal
  • Algo Trading Platform
  • Basket Trading
  • Demat Services
  • Research and advisory services
  • Stock recommendations

As you can see, Motilal Oswal offers all the trading and Demat services and much more. This will help you pitch different products and services to your clients.

You can pitch products according to your clients’ requirements, which will help you attract more clients to your network.

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Franchise for Motilal Oswal - Revenue per Customer

Intraday

0.05%

Delivery

0.50%

Equity Options

Rs.70 per Lot

Equity Futures

0.05%

Commodity

0.05%

Currency options

Rs.70 per Lot

Currency Futures

0.05%

The brokerage charges Motilal Oswal charges from clients will determine your revenue per client as a Motilal Oswal Franchise.

So Motilal Oswal charges 0.05% for intraday trading. This means if a trader trades in the intraday segment in a month worth Rs.1,00,00,000, then the company will make Rs.5,000.

So, if you are a franchise, you can make a minimum of Rs.3,000 and a maximum of Rs. 4,000 from this. The exact rate applies to commodities, currency futures, and equity futures.

Similarly, the other brokerage charges are Rs.70 per lot for currency and equity options. For Delivery trades, you will have to pay 0.5% on each transaction.

Franchisee Qualification required by Motilal Oswal & Milk Franchise

Age Limit

21 years & above

Business Experience

Required

Academic Qualification

Graduate

The essential qualifications required to join the Motilal Oswal Affiliate Program are –

  • 21 years of age or more
  • At least have to be a graduate
  • Having experience in the stock broking industry

To become a Remisier or franchise, you need to have –

  • A good network in the financial sector with active clients who trade daily
  • Business acumen in the stock broking business

Documents Required to Start Motilal Oswal Sub Broker Program

Franchise Agreement

Required

Proprietor Aadhaar Copy

Required

Proprietor Photo

Required

Proprietor / Business PAN Copy

Required

Business TAN Copy

Required

GST Registration Certificate

Required

Proprietor / Business Address Proof

Required

Unit / Shop Address Proof

Required

NOC of Unit / Shop

Required

The documents required to apply for the Motilal Oswal Affiliate Program are as follows –

  • A copy of the AADHAAR of the proprietor
  • PAN and TAN of the business entity or PAN of the Proprietor
  • Copy of GST registration certificate
  • Franchise agreement
  • Address proof of proprietor
  • Address proof of Office space and NOC for the same
  • Photograph of the applicant

Motilal Oswal Franchise Dashboard

Dashboard Link
Desktop Dashboard Motilal Oswal Dashboard Link
App Dashboard UpperMOSt App Link

The Motilal Oswal Sub Broker Dashboard is one of the most comprehensive dashboards offered to stock market partners.

It has distinctive features that help the partner keep track of all the clients, trades/ revenue generated, leads, and more.

You can check your clients’ daily activities and how many trades they executed. Then, you can check how much revenue has been generated.

Then, there are revenue snapshots, sales snapshots, and other such snapshots. This helps the partners quickly assess revenue and lead generation.

You can check individual clients’ revenue and calculate your revenue quickly.

Motilal Oswal also provides the UpperMOSt App to its subbrokers and partners. The application is easily installable and provides all the information about your account.

You can also check the mobile application’s client conversion, lead generation, and revenue generation activities.


Motilal Oswal Sub Broker Login or Motilal Oswal Franchise Login

The Motilal Oswal Partner Login process is pretty simple once you open the partner account with the firm.

To log in, you must download the partner’s mobile app or open the dashboard on your laptop or desktop.

Then click on the log-in tab. Enter the login credentials you received for the partner’s account, and you will see the dashboard screen.


Motilal Oswal Sub Broker Benefits

There are ample reasons to become a Motilal Oswal Sub Broker –

  • It is a brand in the stock market industry with more than 3 decades of experience. When you associate yourself with a brand like Motilal Oswal, fetching clients becomes more effortless.
  • You get one of the highest revenues in the industry, and that too at a considerably low investment.
  • There are multiple business models. You can choose the one that suits you the best.
  • Time pay-outs and constant support and training will help you boost your business and grow as a professional
  • There are multiple products and services, including one of the best research and advisory services. If you can pitch the right product to the right prospect, you will get more clients for the business.
  • A comprehensive dashboard and mobile application will help you keep track of all your earnings anytime and anywhere.

Motilal Oswal Franchise Drawbacks

One drawback of the Motilal Oswal Franchise is that the brand is popular among HNIs but not among retail traders.

However, things are changing, and Motilal Oswal’s new-age innovative products and services are also capturing the attention of retail investors.


Motilal Oswal Sub Broker Program – Conclusion

So, to become a Motilal Oswal Partner is an honor in itself. You can become either of the 4 business partner models they offer.

They charge for the franchise and Remisier model, while the other two don’t include much investment.

The revenue is also higher in the franchise business model than in other models. However, support and training are rendered to all the partners.

Being a part of Motilal Oswal can be an excellent opportunity to build your business in the stockbroking industry.


FAQs on Motilal Oswal Franchise Business

Check out various FAQs on Motilal Oswal Partner Models –

Does Motilal Oswal offer a sub-brokership?

Yes, you can become a Motilal Oswal Sub broker. The firm offers a sub-brokership business model, which is one of the most renowned in the industry.

How much can I earn as a Sub-broker?

The maximum Motilal Oswal Partner, a sub-broker, can earn from 60% to 80% of the revenue your clientele generates.

For instance, if you have 10 clients in your network and they generate a total revenue of Rs. 300,000 in a month, then the minimum you can earn is Rs. 1.8 lakhs, while the maximum can be Rs. 2.1 lakhs.

What is a Motilal Oswal Authorised Person?

Recently, all sub-brokers have been referred to as authorised persons. So Motilal Oswal’s authorised persons are nothing but the firm’s sub-brokers.

What is a Motilal Oswal Channel Partner?

Motilal Oswal’s channel partners are those who have already been in the client acquisition business in the stock broking industry.

However, they offer a limited number of products, while with Motilal Oswal’s business model, they can provide a wide variety of products and services.

How much do I need to invest in a Motilal Oswal Franchise?

For a Motilal Oswal Franchise, you must invest at least Rs. 1 lakh and Rs. 30,000 and above in the infrastructure.

Your business plan allows for higher investments, which will increase revenue.

Can I become a Motilal Oswal Partner while working as an employee with other brokerage houses?

Yes, you can become an entrepreneur while working as an employee in the stockbroking industry, even with other broking firms.

This can be done under Motilal Oswal’s Employee to Entrepreneur business model.

How much does Motilal Oswal Partner make in a month?

A Remisier of Motilal Oswal can earn up to 30% of the revenue generated by his clients. The amount varies depending on the total revenue generated by the clientele.

For instance, if the monthly revenue is Rs.1,00,000, the Remisier would earn Rs.30,000 as the maximum commission.

Is there a referral program for Motilal Oswal?

Yes, Motilal Oswal offers a referral program. Under this program, anyone who trades with Motilal Oswal can refer and earn Amazon vouchers or brokerage reversals of Rs.1,000.

What minimum experience would I need to become a Motilal Oswal Sub-broker?

To become a sub-broker of Motilal Oswal, you need at least 2-3 years of experience in the stockbroking industry.

Do I need office space to become a Motilal Oswal Partner?

Yes, you need an office space of 200 sq ft to 1000 sq ft. This is a mandatory requirement for the franchise/ sub-broker/authorised partner model.

However, for other business models, there is no mandatory requirement for infrastructure.


 

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