Find Your Franchise

Motilal Oswal is one of the oldest stockbroking firms in India. It has a presence across the country with multiple franchises and other partners. To become Motilal Oswal Franchise, you can opt for any of their business models, which will be discussed in this article.

The article will also help you understand the eligibility criteria, investment requirements, and revenue-sharing structure of all the business models.

Apart from that, you will read about the Motilal Oswal Sub Broker’s pros and cons and a lot of other information.

Motilal Oswal Franchise Business Opportunity - Snapshot

Line of Business

Sub Broker

Unit / Shop Area

200 - 500 Sq. Ft.

Commission% / Revenue Sharing

60% - 85%

Total Investment

Rs.1.3 Lakh - Rs.2 Lakh

ROI Timeframe

3 Month

Motilal Oswal Sub Broker or Franchise Review & Ratings

Revenue Sharing

4.66 / 5

Franchise Fee & Infra Investment

4.60 / 5

Support & Training

4.46 / 5

ROI Timeframe

4.53 / 5

Brand Value

4.50 / 5

Overll Ratings

4.55 / 5

Star Ratings

Motilal Oswal Partner ratings and reviews are quite good and on the higher side of the spectrum. They scored well in most categories, like market share, partner support, products, services, etc.

It is one of the brands in the stock broking industry, and getting associated with it as a partner can be a big thing.

Overview of Motilal Oswal Sub Broker Franchise


Finance & Money

Line of Business

Sub Broker

Organization Type


Head Office



Ramdeo Agarwal

Founded In (year)


No. of Franchise Outlets


Master Franchise Model


Franchise Tenure


Franchise Location

All over India

Business Set-Up Time

1 Month

Franchise Commencement Year


If you want to become a Motilal Oswal Sub Broker, then having a brief idea about the company’s history is essential. Motilal Oswal started its journey in the year 1987.

It is one of India’s oldest firms in the stock broking space. Ramdeo Agarwal started Motilal Oswal, which has its head office in Mumbai.

The company has franchises across India. It has over 7500 franchises and thousands of other business partners.

They started extending their business through franchises in 2007, after 20 years of incorporation.

However, their franchises are now India’s top franchises, offering one of the most lucrative business partnership opportunities.

Motilal Oswal Franchise Program – Business Models

Motilal Oswal has 6 distinct business models. You can choose one of these 6 as per your business plan.

Business Models Revenue Sharing
Sub Broker 60% – 70%
Channel Partner 75% – 85%
Digi Partner 30%
Remisier 20%
Employee to Entrepreneur 20%
Referral Rs.1000 Amazon Voucher per Client

Motilal Oswal Sub-broker/ Franchise/ Authorised person

The first business model that Motilal Oswal offers is the Motilal Oswal Sub Broker or franchise model.

As per the new rules of SEBI, Sub-brokers are known as Authorised persons, so you can call these business models Authorised person business models too.

Under this model, you must acquire clients for Motilal Oswal and generate revenue for the company through a brokerage.

You will also have to offer all trading services like research and advisory, trading services, and services required by the client for trading.

Employee to Entrepreneur

This is the second business model that Motilal Oswal offers.

Under this model, if you are already working as a Motilal Oswal employee or with other broking firms where you have experience acquiring clients who trade actively, then this model is for you.

Motilal Oswal Partner Program

If you want to work independently, then Remisier is your business model. Here, you must identify, pitch, and acquire clients for Motilal Oswal.

However, you do not have to provide research, advisory, or trading services. So, you can work from anywhere and anytime.

Motilal Oswal Channel Partner

The Channel Partner model is very much similar to the Master Franchise model. This model enjoys all facilities from Motilal Oswal.

They can join as a Channel Partner and increase their product base to reach more clients and a better and larger clientele.

They get a dedicated dashboard to manage clients, and their clients get all types of advanced tools & apps. The Master franchise is mentored by Top officials of Motilal as well.

Motilal Oswal Digi Partner

This model is very much similar to the Partner or Remisier Model. Here, the Digi Partner only needs to take care of client onboarding & the rest of the services are taken care of by Motilal Oswal.

The entire process done by Motilal Digi Partner is online, whether to open a Demat account or other services offered. Office set-up is also not required; Digi Partner can work from home & run the business.

Motilal Oswal Referral Program

Besides these 4 business models, Motilal Oswal offers a ‘Refer & Earn’ offer for all clients. Suppose the client refers any of their friends or anyone who opens an account with Motilal Oswal.

In that case, they get either an Amazon voucher of Rs. 1000 or a brokerage reversal of Rs. 1000 within 30 days of referral.

The offer for referral programs keeps changing; however, the basic structure remains the same.

When you refer someone, and the person opens an account with the brokerage house, you get a flat fee through vouchers/ cashback or direct transfer.

Motilal Oswal Franchise Investment & Fees

Sub Broker - Franchise Fee

Rs.1 Lakh - Rs.2 Lakh

Channel Partner - Franchise Fee

Rs.2 Lakh - Rs.3 Lakh

Digi Partner - Franchise Fee


Remisier - Franchise Fee


Employee to Entrepreneur - Franchise Fee


Referral - Franchise Fee


Infrastructure Investment

Rs.30,000 - Rs.2 Lakh

The Motilal Oswal Franchise Cost is Rs.1 Lakh for its most famous model, i.e., Sub Brokership. The stock broker provides multiple business models & each requires separate fees.

If you opt for the Sub-broker or authorised person model, you must invest a minimum amount of Rs.1 lakh. This can go up to Rs.2 lakh as well. Along with this, there will be infrastructure requirements.

If you join as a Partner or Remisier, no investment is required. For Digi Partner, a minimal amount of Rs.3000 is charged; these charges go to exchange activation.

There is no specific investment requirement for the employee-to-entrepreneur model.

The Channel Partner model is very much like Master Franchise, where you need to spend Rs.3 Lakh to Rs.5 lakh as Total Investment, where Rs.1 Lakh to Rs.2 lakh goes to infra & rest as Franchise Fee.

The Franchise Fee you will pay for all business models is refundable when you opt out of the respective programs.

Motilal Oswal Sub Broker Commission / Revenue Sharing / Royalty

Sub Broker Commission

60% - 70%

Motilal Oswal Commission

30% - 40%

Channel Partner Commission

75% - 85%

Motilal Oswal Commission

15% - 25%

Digi Partner Commission


Motilal Oswal Commission




Motilal Oswal Commission


Employee to Entrepreneur Commission


Motilal Oswal Commission


Referral Commission

Rs.1000 Amazon Voucher per Client

Motilal Oswal Commission


The Motilal Oswal Sub Broker Commission also varies as per the business models. So, the highest you can earn is 85% for the Channel Partner model.

As a franchise, the minimum you can earn is 60% of the revenue that is generated by your clientele, and the maximum is 70%. This is one of the highest in the industry.

Then the Partner or Digi Partner earns up to 30% of the revenue, and the Channel Partners can also earn around 75% to 85% of the revenue the clientele generates.

Then the Employees to Entrepreneurs & Remisier program earn around 20% of the revenue generated by the clients.

Motilal Oswal Business Partner ROI Details

In Months

2 Month

You can expect to generate profit as Motilal Oswal Franchise Returns from the 4th month in the business.

Given the different investment and revenue sharing structures, the breakeven time varies from partner to partner.

However, on average, the partners of Motilal Oswal start seeing profits from the 4th month after starting the business.

Motilal Oswal Sub Broker Profits & Expenses

Check out how much you can earn monthly with the Motilal Oswal Sub Broker program.

Monthly Revenue
No. of Active Clients 150
Daily Trades per Clients 2
Avg. Volume per Trade 2,00,000
Brokerage per Trade 0.05%
Trading Days in 1 Month 10
Total Brokerage Revenue  3,00,000
Sub Broker’s Share  1,80,000
Monthly Expenses
Office Rent (Co-working Space) 15,000
1 Telecaller Cost 15,000
1 Dealer Cost 20,000
Misc. Expenses 5,000
Total Cost 55,000
Monthly Profit
(Revenue – Expenses) 1,25,000
Profit Margin 42%

Since Motilal Oswal is a full-service broker with only 150 active clients, you can earn more than Rs.1 Lakh net profit.

If you focus on getting more & more active clients, you will definitely get high profit with this franchise.

Motilal Oswal Partner Profits & Revenue

Know about the profits & revenue that you can earn monthly with Motilal Oswal Digi Partner Program.

Monthly Revenue
No. of Active Clients 150
Daily Trades per Clients 2
Avg. Volume per Trade 2,00,000
Brokerage per Trade 0.05%
Trading Days in 1 Month 10
Total Brokerage Revenue 3,00,000
Sub Broker’s Share 90,000
Monthly Expenses
1 Telecaller Cost 15,000
Misc. Expenses 5,000
Total Cost 20,000
Monthly Profit
(Revenue – Expenses) 70,000
Profit Margin 23%

In this case, since the revenue sharing is low compared to sub broker program, your net profit reduces to Rs.70,000.

So, it is always suggested that once you have more than 100 active clients in the Digi Partner program, move it to Sub brokership.

It will increase your revenue significantly.

Master Franchise of Motilal Oswal - Information

Franchise Fee

Rs.3 Lakh

Infrastructure Investment

Rs.1 Lakh - Rs.2 Lakh

Commission% / Revenue Sharing

75% - 85%

Motilal Oswal offers Master Franchise Model by the name of Channel Partner. This model enjoys all types of technical & top-level mentorship from Motilal Oswal.

The model requires a minimum investment of Rs.3 Lakh & it goes up to Rs.5 Lakh. Of this, Rs.1 to 2 Lakh goes towards infrastructure investment & rest towards refundable franchise fee.

Motilal Master Franchise enjoys up to 85% revenue sharing, which is humongous.

Motilal Oswal Franchise Infrastructure Requirement

Shop / Unit Area

200 - 500 Sq. Ft.

Employee Strength

Minimum 2

Research / Advisory


Trading Terminals Set-up


Telephone Lines


Computer / Internet Connectivity




CCTV Set-up


The infrastructure requirements for Motilal Oswal Partner Program are as follows –

  • You need an office space of at least 200 to 1000 square feet. The minimum area would depend on your investment and the city you are opening the franchise.
  • You need to employ at least 2 people who will take care of office work.
  • The research and advisory services are compulsory as a franchise/ sub-broker/ authorised person. You have to offer the same to the clients.
  • You need to set up trading terminals to help out the clients in their trading
  • There must be an internet connection and telephone lines running smoothly
  • The office space must be under round-the-clock CCTV surveillance and fully air-conditioned.

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Support Provided by Motilal Oswal Partner Program

Service Pricing




Client Interaction Training


Relationship Manager Support


Back-Office Support


Trading Support


Advisory Support


Marketing Support


Business Management Software


Website Support


Operation Manual


Training Manual


The supports you can expect as a Motilal Oswal Sub Broker are as follows –

  • Back office support will help you keep track of all your clients’ trades, revenue generation, and other data and information
  • Trading support will also be provided to help you assist your clients in trading
  • Marketing support is one of the most crucial support that you will get.
  • There will also be advisory support and relationship manager support
  • You will also receive support to build your website
  • Apart from this support, there will be client interaction trading and other facilities.

Franchise of Motilal Oswal - Marketing Support

Unit Interior & Exterior Ads


Local Advertisement


Digital Marketing


Television Advertisement


Prints Advertisement




The Motilal Oswal Franchise Program offers marketing support which includes the following –

  • Television advertisement to reach the local as well as people across your town/ jurisdiction
  • There will be a local advertisement to promote your business locally
  • Unit interior and exterior ads will be placed to help you attract more clients on the spot
  • There will be events and seminars organized by Motilal Oswal for you to connect with more prospects.
  • Digital marketing and print media advertisement will also be taken care of.

Training provided by Motilal Oswal Sub Brokership

Product Information Training


Dealers Training


Service Training


The training you can expect as Motilal Oswal Sub Broker are –

  • Dealers training
  • Service training
  • Client interaction training and
  • Product information training

All this training will be offered free of cost to all the partners. Product information training will be ongoing training.

You will receive product information when the company launches new products and services. This will help you pitch your clients better with new products and services.

Motilal Oswal Authorised Person - Products Offered

Equity Trading


Commodity Trading


Currency Trading






Mutual Funds






Demat Services


3 in 1 Acount


IPO Services


Stock Recommendations


Robo Advisory




Exposure or Limit


Mobile App


Web Trading Platform


Trading Terminal


Algo Trading Platform


Basket Trading


The products and services you can offer as a Motilal Oswal Business Partner matter considerably in your business.

Motilal Oswal offers the following products and services, which are quite exhaustive.

  • Equity trading – Intraday and Delivery
  • Futures and options trading
  • Commodity trading
  • Currency trading
  • Mutual funds
  • Insurance
  • IPOs
  • Trading platforms – Mobile App, Website, Trading Terminal
  • Algo Trading Platform
  • Basket Trading
  • Demat Services
  • Research and advisory services
  • Stock recommendations

As you can see, Motilal Oswal offers all the trading and Demat services and much more. This will help you pitch different products and services to your clients.

You can pitch products as per the requirement of your clients, which will help you get more clients in your network.

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Franchise for Motilal Oswal - Revenue per Customer





Equity Options

Rs.70 per Lot

Equity Futures




Currency options

Rs.70 per Lot

Currency Futures


The brokerage charges Motilal Oswal charges from clients will determine the revenue per client of yours as Motilal Oswal Franchise.

So, Motilal Oswal charges 0.05% for intraday trading. This means if a trader trades in the intraday segment in a month worth Rs.1,00,00,000, then the company will make Rs.5,000.

So if you are a franchise, you can make a minimum of Rs.3,000 out of this, and the maximum can be Rs.4,000. The exact rate goes for commodities, currency futures, and equity futures.

Similarly, the other brokerage charges are Rs.70 per lot for currency and equity options. For Delivery trades, you will have to pay 0.5% on each transaction.

Franchisee Qualification required by Motilal Oswal & Milk Franchise

Age Limit

21 years & above

Business Experience


Academic Qualification


The essential qualification required to join Motilal Oswal Affiliate Program are –

  • 21 years of age or more
  • At least have to be a graduate
  • Having experience in the stock broking industry

To become Remisier or franchise, you need to have –

  • A good network in the financial industry with active clients who trade daily
  • Business acumen in the stock broking business

Documents Required to Start Motilal Oswal Sub Broker Program

Franchise Agreement


Proprietor Aadhaar Copy


Proprietor Photo


Proprietor / Business PAN Copy


Business TAN Copy


GST Registration Certificate


Proprietor / Business Address Proof


Unit / Shop Address Proof


NOC of Unit / Shop


The documents required to apply for Motilal Oswal Affiliate Program are as follows –

  • Copy of AADHAAR of the proprietor
  • PAN and TAN of the business entity or PAN of the Proprietor
  • Copy of GST registration certificate
  • Franchise agreement
  • Address proof of proprietor
  • Address proof of Office space and NOC for the same
  • Photograph of the applicant

Motilal Oswal Franchise Dashboard

Dashboard Link
Desktop Dashboard Motilal Oswal Dashboard Link
App Dashboard UpperMOSt App Link

The Motilal Oswal Sub Broker Dashboard is one of the most comprehensive dashboards offered to partners in the stock market sector.

It has distinctive features that help the partner keep track of all the clients, trades/ revenue generated, leads, and more.

You can check your client’s daily activities and how many trades they executed. Then you can check how much revenue has been generated.

Then there are revenue snapshots, sales snapshots, and other such snapshots. This helps the partners take a quick look at revenue and lead generation.

You can check individual clients’ revenue and calculate your revenue quickly.

Motilal Oswal also provides UpperMOSt App to its Sub Brokers & Partners. The application is easily installable and gives you all the information about your account.

You can also check client conversion, lead generation, and revenue generation activities on the mobile application.

Motilal Oswal Sub Broker Login or Motilal Oswal Franchise Login

The Motilal Oswal Partner Login process is pretty simple once you open the partner account with the firm.

To log in, you must download the partner’s mobile app or the dashboard you must open on the laptop or desktop.

Then click on the log-in tab. Then you have to enter the login credentials you got for the partner’s account, and you can see the dashboard screen.

Motilal Oswal Sub Broker Benefits

There are ample reasons to become a Motilal Oswal Sub Broker –

  • It is a brand in the stock market industry with more than 3 decades of experience. When you associate yourself with a brand like Motilal Oswal, fetching clients become easier.
  • You get one of the highest revenue in the industry, and that too at a considerably low investment
  • There are multiple business models. You can choose the one that suits you the best
  • Time pay-outs and constant support and training will help you boost your business and grow as a professional
  • There are multiple products and services, and one of the best research and advisory services. This will help you get more clients for the business if you can pitch the right product to the right prospect.
  • Comprehensive dashboard and mobile application to help you keep track of all your earnings anytime and anywhere.

Motilal Oswal Franchise Drawbacks

One of the drawbacks of the Motilal Oswal Franchise can be the brand’s popularity amongst HNIs and not popular amongst retail traders.

However, things are changing, and with new-age innovative products and services of Motilal Oswal, it is also capturing the retail investors’ eyes.

Motilal Oswal Sub Broker Program – Conclusion

So, to become Motilal Oswal Partner is an honor in itself. You can become either of the 4 business partner models they offer.

They charge for the franchise and Remisier model, while the other two don’t include much investment.

The revenue is also higher in the franchise business model than in other models. However, support and training are rendered to all the partners.

Being a part of Motilal Oswal can be a great opportunity to build your business in the stock broking industry.

FAQs on Motilal Oswal Franchise Business

Check out various FAQs on Motilal Oswal Partner Models –

Does Motilal Oswal offer a sub-brokership?

Yes, you can become a Motilal Oswal Sub Broker as the firm offers a sub-brokership business model. This is one of the most renowned sub-brokership models in the industry.

How much can I earn as a Sub-broker?

The maximum Motilal Oswal Partner who is a sub-broker can earn from 60% to 80% of the revenue generated by your clientele.

So, for instance, if you have 10 clients in your network and they generate total revenue of Rs. 300000 in a month, then the minimum you can earn is Rs. 1.8 lakhs, while the maximum can be Rs. 2.1 lakhs.

What is Motilal Oswal Authorised Person?

Recently all sub-brokers have been referred to as authorised persons. So, Motilal Oswal’s authorised persons are nothing but the sub-brokers of the firm.

What is Motilal Oswal Channel Partner?

The channel partners of Motilal Oswal are those partners who already have been in the business of client acquisition in the stock broking industry.

However, they offer a limited number of products, and with this business model of Motilal Oswal, they can provide a wide variety of products and services.

How much do I need to invest in Motilal Oswal Franchise?

For Motilal Oswal Franchise, you must invest at least Rs. 1 lakhs and another Rs. 30,000 and above in the infrastructure.

The investment can be higher as per your business plan. The revenue will also go up when you invest more.

Can I become Motilal Oswal Partner while working with other brokerage houses as an employee?

Yes, you can become an entrepreneur while working as an employee in the stock broking industry, even with other broking firms.

This can be done under the Employee to Entrepreneur business model of Motilal Oswal.

How much does Motilal Oswal Partner make in a month?

A Remisier of Motilal Oswal can earn up to 30% of the revenue generated by his clients. So, the amount varies on the total revenue generated by the clientele.

For instance, if the monthly revenue is Rs.1,00,000, the Remisier would earn Rs.30,000 as the maximum commission.

Is there a referral program for Motilal Oswal?

Yes, Motilal Oswal offers a referral program. Under this program, anyone who trades with Motilal Oswal can refer and earn Amazon vouchers or brokerage reversals of Rs.1,000.

What minimum experience would I need to become a Motilal Oswal sub-broker?

To become a sub-broker of Motilal Oswal, you need at least 2-3 years of experience in the stock broking industry.

Do I need office space to become Motilal Oswal Partner?

Yes, you need an office space of 200 square feet to 1000 square feet. This is a mandatory requirement for the franchise/ sub-broker/authorised partner model.

However, for other business models, there is no mandatory requirement for infrastructure.


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